Customers are community members who explore, shop, and connect with local artisans across the Craved Artisan marketplace. They can follow favorite vendors, place orders, discover events, and enjoy personalized recommendations tailored to their location and interests.

Vendors are independent creators, bakers, farmers, and service providers who bring handcrafted goods and unique experiences to their communities through Craved Artisan. Each vendor manages their own products, pricing, and schedules while using Craved's built-in tools for sales, bookings, analytics, and customer connection.

Event Coordinators organize and manage artisan markets, pop-ups, and community gatherings using Craved Artisan's event management suite. Coordinators can host events, handle vendor applications and payments, and expand their reach by promoting gatherings to a broader audience within the Craved community.